Introduction to marketing management : text and cases

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Books General Introduction to marketing management : text and cases (1977) - Rewoldt, Stewart H. (Stewart Henry), 1922-1979

Title: Introduction to marketing management : text and cases / Stewart H. Rewoldt, James D. Scott, Martin R. Warshaw

Author: Rewoldt, Stewart H. (Stewart Henry), 1922-1979 ‌

Edición: 3rd ed

Publication: Homewood : Richard D. Irwin, 1977

Physical description: XV, 755 p.

Subject / place /event: Marketing ‌Gestión ‌

Other authors: Scott, James D. (James Dacon) ‌Warshaw, Martin R. ‌

Standard numbers: ISBN 0-256-01928-2

Type of publication: Books Books

Holdings:

Biblioteca de la Academia General Militar
Location: CUDZ — Call number: 8 B.A. 438 — Record number: 40359 — Barcode: 10094140 — Notes: Bueno


Datos de ingreso:
     Fuente de ingreso: Donación

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